Through this initiative, Colorbar aims to increase its export revenue, targeting key markets in the United States and the Middle East.
INDIA – Colorbar Cosmetics, an Indian beauty brand, had announced plans to go public in early 2027 as part of its ambitious expansion strategy.
The decision to launch an initial public offering (IPO) follows a period of rapid growth, with the brand doubling its revenue in the current financial year to surpass ₹10 billion (USD 117 million).
This surge has been fueled by product innovation, packaging upgrades, and retail expansion, including plans to open 15–20 new stores.
Founder and managing director, Samir Modi, has indicated that the IPO proceeds will be used to strengthen Colorbar’s skincare and fragrance lines, as well as to pursue acquisitions, including international brands.
Valued between ₹25 billion(292.5 million) and ₹35 billion(409.5 million), Colorbar aims to increase its export revenue to nearly 25% within the next five years, targeting key markets in the United States and the Middle East.
Despite heightened competition from both domestic brands like Sugar Cosmetics and Myglamm and global giants such as Bobbi Brown and MAC, Colorbar remains confident in its ability to scale and capture a larger share of the premium beauty segment.
The IPO announcement comes at a time when India’s beauty industry is witnessing increased investor interest, despite challenges faced by publicly listed brands like Nykaa and Honasa Consumer, which have struggled with profit margins due to intense competition.
Colorbar’s strategy of expanding product categories, enhancing retail presence, and entering new international markets positions it as a strong contender in the evolving cosmetics landscape.
As the brand prepares for its public debut, its focus on innovation and global expansion is expected to drive further growth and solidify its standing in the beauty industry.
The company offers a diverse range of makeup and skincare items, including lipsticks, foundations, concealers, cleansers, toners, and moisturizers, catering to a wide spectrum of consumers.
Colorbar has established itself as a strong competitor in India’s cosmetics industry, operating through 100+ exclusive outlets and over 1,200 multi-brand stores.
Its products are manufactured in facilities across Greece, Italy, France, and Germany, ensuring international standards in formulation and packaging.
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