Brenntag, Seneca Polytechnic partner to research D5 silicone ahead of EU ban
The project also aims to provide tailored formulation support, helping brands adapt to regulatory changes without compromising on product quality.
CANADA – Brenntag Beauty & Personal Care has partnered with Seneca Polytechnic to launch a research initiative aimed at identifying viable alternatives to D5 silicone.
The collaboration comes in response to the European Union’s impending ban on D5 silicone additives in cosmetics, set to take effect in June 2027, a regulatory shift that has prompted urgent innovation across the beauty and personal care industry.
According to Brenntag, this project is supported by an Applied Research and Development grant from the Natural Sciences and Engineering Research Council of Canada.
It will focus on evaluating the physicochemical properties of various D5 substitutes across key applications, including antiperspirants, hair conditioners, and skincare products.
The goal is to develop a comprehensive guide that formulators can use to navigate the transition away from D5 while maintaining product performance and consumer appeal.
Maia Navarrete, Senior Director Personal Care Americas at Brenntag Specialties, stated, “As part of our expanding innovation and application program, this fundamental research project with Seneca Polytechnic will support the growth of our customer base by offering safe and sustainable alternatives to D5 silicone, supporting their compliance needs in key end applications like antiperspirant and hair conditioners.”
“Customers will benefit from valuable formulation support to guide them on different offset options based on their end applications.”
D5 silicone, renowned for its lightweight, silky texture and quick-drying properties, has been widely used in products such as deodorants, foundations, and sunscreens.
However, growing environmental and health concerns have led regulators to restrict its use, creating a significant challenge for formulators seeking alternatives that replicate its sensory and functional benefits.
The project also aims to provide tailored formulation support, helping brands adapt to regulatory changes without compromising on product quality.
For Seneca Polytechnic, the partnership provides students with hands-on experience in applied research that has direct industry relevance.
The findings are expected to inform not only product reformulation strategies but also broader industry efforts to align with evolving environmental standards and consumer expectations.
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