Pinkie expands retail footprint with Wegmans launch
The expansion to Wegmans allows caregivers to conveniently purchase Pinkie’s products while doing their regular grocery shopping.
USA – Pinkie, an American-based maker of period pads for tweens and teens, has expanded its retail presence by launching products in Wegmans stores, a grocery store chain in the northeastern United States.
This strategic collaboration marks a significant milestone for the brand, aligning with Pinkie’s mission to make puberty wellness products more accessible and to meet the growing demand for menstrual care among younger users.
The brand’s offerings are now available in 95 Wegmans locations across several states, including New York, Pennsylvania, and Virginia.
This move aligns with Pinkie’s mission to make puberty wellness products more accessible and to meet the growing demand for their offerings.
This marks a new chapter for the brand, which has already gained traction in major retailers like Target, Walmart, and CVS over the past three years.
The company’s product lineup includes mini-sized pads, small-sized pads, regular-sized pads, combo packs, and prep pouches.
The combo packs include a variety of pad sizes, catering to users with varying needs.
All products are designed with young users in mind, featuring 100% organic cotton top sheets, plant-based absorbent cores, and absolutely no toxins, dyes, chlorine, or fragrances.
The products are packaged in soft, durable drawstring pouches, reflecting the brand’s commitment to safe, eco-friendly, and comfortable menstrual care for young users.
Recently, the company launched overnight pads, expanding its range of menstrual products to include products specifically designed for teens.
This launch was driven by overwhelming consumer demand for an effective overnight solution.
According to the company, these pads are the longest and widest in Pinkie’s lineup, featuring an extra-wide back to ensure leak-free nights and all-night confidence.
Despite their enhanced size, they remain perfectly tailored to fit youth-sized underwear, making them comfortable and practical for younger users.
These pads are toxin-free, organic, and plant-based, aligning with Pinkie’s commitment to safe and sustainable menstrual care.
They are packaged in Pinkie’s signature soft, rip-free pouches, which are convenient for carrying, passing to friends, and disposing of discreetly.
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