Vivos Holdings and Nice-Pak Products to merge their businesses, expanding customer base

USA – Vivos Holdings, a consumer packaged goods holding company and Nice-Pak Products, a health and wellness manufacturer and a global leader in wet wipe products, have announced a strategic merger aimed at expanding their customer base and strengthening their presence in the consumer goods market. 

The merger combines Vivos Holdings’ expertise in personal care and hygiene products with Nice-Pak’s established portfolio in wet wipes and speciality tissue products, creating a more diversified and competitive entity.

This integration is expected to enhance product innovation and broaden distribution channels, enabling the combined company to serve better a wider range of customers across retail, healthcare, and industrial sectors. 

In addition, the merger aims to accelerate growth, enhance operational efficiencies, and expand market share both domestically and internationally.

The deal is anticipated to be finalized in August, pending standard closing requirements and regulatory clearance, with financial terms remaining confidential.

Richard Koulouris, Chairman and Chief Executive Officer of Emprise, said, “This partnership allows us to diversify our investment portfolio further, enhance our existing investments in the health, hygiene and personal care manufacturing sector, and deliver greater value for our customers and employee-owners.”

This merger positions the combined business to capitalize on evolving consumer trends toward health, hygiene, and convenience products, further solidifying their standing in a competitive and rapidly growing market.

Meanwhile, Nice-Pak Products has relaunched its iconic Wet-Nap® wipes to meet growing consumer demand for a versatile, all-purpose cleansing solution at a competitive price. 

According to Nice-Pak Products, the product features a gentle cleansing formula suitable for use on hands, face, and body, making it ideal for use at home or on the go. 

The brand is positioned to provide retailers with flexibility in merchandising, offering permanent placement or seasonal promotions aligned with occasions such as spring picnics, summer barbecues, and back-to-school periods. 

Senior Vice President of Marketing Mark Tumelty stated, “With the ever-growing necessity for wipes, we are thrilled to announce the relaunch of such a quintessential product, which has earned its nickname, The Original Wet Wipe.”

“As a company with a legacy in hand and face cleaning, we are pleased to offer our retail partners an all-purpose cleansing wipe at a great value that provides flexibility outside the traditional baby and hand wipe aisles.” 

This transformation responds to consumer preferences for multi-purpose, fragrance-free products and supports retailers in meeting shifting demand in the personal care and hygiene market.

Sign up to receive our email newsletters with the latest news updates and insights from Africa and the World HERE.