Her expertise will strengthen Barentez’s expansion and cross-functional collaborations.
USA – Barentz, a leading global speciality ingredients solution provider, has appointed Amanda Andrews as the new Business Development Manager – HI&I for the North America team.
According to the company, Amanda will be closely collaborating with Barentz’s cross-functional teams and principal partners to expand the business and enhance its capacity to deliver greater value to customers.
With over two decades of experience in the performance materials industry, Amanda Andrews has held key positions at leading production and distribution firms.
Her expertise in formulation, raw material development, project management, and product line expansion strengthens Barentz’s team, enhancing its ability to foster cross-functional collaborations.
James Tyrakoski, vice president of floor care coatings for the North American Performance Materials Division, stated, “We are excited to welcome Amanda to our team.”
“With Amanda’s proven track record, expertise, and leadership, we are confident that she will accelerate our growth and continue to build our reputation as an industrial leader.”
Recently, Barentz named Christopher Lyon as Business Development Manager for the Lubricants North America team.
With more than a decade of experience in industrial chemicals, his expertise will be instrumental in advancing Barentz’s ongoing dedication to innovation, performance, and customer success in the speciality lubricants sector.
Meanwhile, the company recently unveiled new ECO-SHIELD NF100 dispersion for use in the floor care market.
According to the company, ECO-SHIELD NF100 is a cutting-edge dispersion formulated to replace PFAS-based wetting agents in floor finish products, enhancing levelling and ensuring uniform film formation on difficult-to-wet surfaces, including low-surface-energy and contaminated substrates.
Barentz offers formulations that enhance beauty, hygiene, and household care.
In the personal care sector, the company provides advanced botanicals, emulsifiers, active compounds, and speciality ingredients used in skin care, hair care, bath and shower, oral care, colour cosmetics, sun protection, and decorative cosmetics.
Barentz stays ahead of industry trends, incorporating innovations such as solid cosmetics, blue-light protection, and encapsulation technologies to meet evolving consumer demands.
For home care, Barentz supply advanced home care solutions by providing innovative ingredients, such as surfactants, emulsifiers, preservatives, fragrances, and conditioning agents, that enhance cleaning performance, improve formulation stability, and support sustainability in laundry, dishwashing, and surface care applications.
Through its expert formulation guidance and supply chain solutions, the company helps brands create standout products with responsible beauty in mind, focusing on ingredients sourced through green chemistry and clean by-products.
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