Olay and Secret partner to launch summer fizz scent collection

USA – Olay and Secret, two bodycare brands under Procter & Gamble, have unveiled their limited-edition Summer Fizz Scent Collection, expanding their product portfolio.

The collection features serum-infused body washes from Olay and clinical strength antiperspirants from Secret. 

The collection features three scents: Strawberry Fizz, Watermelon Fizz, and Mandarin Fizz.

Kate DiCarlo, Senior Director, Communications, Personal Care Portfolio, Procter & Gamble, stated, “More than just a season, summer is a time for personal rejuvenation and fun.”

“Women expect–and deserve–unbeatable skin protection, hydration and sweat protection with delicious scents.” 

The Olay Summer Fizz Body Wash Collection combines skin-friendly ingredients, including niacinamide, pro-glycerin, lipids, and a hyaluronic serum complex, to deliver intense hydration and rejuvenate dry skin. 

Enriched with pro-hyaluronic acid, the Secret Clinical Summer Fizz Collection strengthens the skin’s moisture barrier while delivering 72-hour protection against sweat caused by stress, heat, and activity.

Recently, Olay launched a super serum body wash to promote self-care, which can be easily incorporated into shower routines.

The new product contains five key ingredients: niacinamide, vitamins E and C, beta-hydroxy acid (BHA), collagen peptide, and advanced skin-delivery technology, providing a Skincare Superpower for your shower.

According to Olay,  these new body washes hydrate, firm, smooth, brighten, and even the skin.

OLAY’s team of P&G scientists developed this body wash by incorporating the low-pH serum complex from their acclaimed Super Facial Serum. 

Similarly, Secret has launched a new line of whole-body deodorizing body washes designed to enhance daily shower routines. 

The new collection is designed to target and eliminate six sources of sweat and body odour, offering 24-hour protection with a pH-balanced formula that is gentle enough for use across the entire body, including intimate areas. 

It is Available in three scents: Light & Fresh, Fresh Lilac & Waterlily, and Peach & Vanilla Blossom.

Secret offers a variety of products, including antiperspirants, deodorants, and body washes tailored to different preferences. 

Their range features options like invisible solids, clear gels, and scented formulations, alongside specialized items such as pH-balancing deodorants and brightening body oils.

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