Seppic expands personal care portfolio with new formulas
This collection reflects Seppic’s strategic focus on accelerating product development through ready-to-use formulation tools that reduce trial phases.
FRANCE – Seppic has expanded its personal care portfolio with the launch of nine new cross-category formulations under the collection titled “It’s a Match!” unveiled during Suppliers’ Day 2025.
The collection features facial care, body care, hair care, fragrance, and colour cosmetics, each designed to address evolving consumer expectations for hybrid functionality, sensorial appeal, and formulation efficiency.
The facial care lineup includes the Swipe Right Primer, featuring 12% vitamin C for a radiant finish; the Golden Rizz Cream, for sunless tanning and firming; and the Profile Refresh Cleanser, which contains salicylic acid for purified, hydrated skin.
In the makeup category, the Date Ready Defence Foundation combines full-face coverage with skin protection, utilizing zinc oxide and soothing actives to shield against UV rays and digital pollution.
For hair care, Green Flag Shine & Define delivers curl definition, frizz control, and thermal protection without weighing down the hair, while also addressing scalp health, according to the company.
Seppic’s innovation extends to hybrid body care with the Head Turner Fragrance Gel, a fast-absorbing formula enriched with moisturizing agents, firming actives, and ginger extract for a luminous skin finish.
Lip care is represented by the Lip Matchmaker Scrub, a gentle exfoliator for daily use, and two glosses: Chat Up Lip Gloss, a non-tinted plumper with film-forming agents, and Meet Up Lip Gloss.
This collection reflects Seppic’s strategic focus on accelerating product development through ready-to-use formulation tools that reduce trial phases.
Seppic recently unveiled comprehensive new sensory characterization data for its rheology modifiers, emulsifiers, and emollients, providing formulators with deeper insights into ingredient performance and sensory attributes.
The study has been conducted regarding the growing demand for precise sensory data in cosmetic formulation.
The newly released data offers a detailed analysis of Seppic’s emollient ranges, including Emogreen and Emosmart, comparing them against benchmarks such as mineral oils, silicones, and squalane.
The study highlights key variations in glide, playtime, viscosity, and overall skin feel, enabling formulators to refine their ingredient choices based on desired sensory outcomes.
Emosmart L15 delivers a lightweight, fast-absorbing touch similar to isododecane, while Emogreen HP 40 provides extended playtime and enhanced skin adhesion, offering a rich and comfortable sensory experience akin to dimethicone.
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