Ontex expands diaper and training pant sizes to meet growing consumer needs

USA – Ontex Group has announced its plans to expand the size range of its diaper and training pants, starting in 2026, to meet better the evolving needs of families in the U.S. market. 

The company will offer training pants in sizes 5T/6T and diaper pants in sizes 3 through 7. 

This expansion provides improved comfort and advanced leak protection tailored for every stage of child development, from infancy to potty training.

This size range extension responds to the growing market demand driven by rising birth weights and shifting potty training milestones. 

Although early potty training can start as young as 18 months, most children begin between the ages of two and three and remain in training pants longer than before. 

Ontex’s move allows retail partners better to serve families with a comprehensive and inclusive size selection.

Paul Wood, president of Ontex North America, highlighted the company’s commitment: “We are proud to introduce our extended range of diaper pants and training pants, delivering inclusive care for every child.”

“With this expansion, we’re helping retailers better serve families while providing parents with affordable, dependable essentials to keep their children comfortable.”

Backed by decades of experience, Ontex continues to innovate in performance, comfort, and value, optimizing its personal care solutions to support modern families through every step of early childhood development.

This expansion is part of Ontex’s broader strategy to meet market trends and consumer demands for baby care products that provide superior protection, comfort, and fit at every size stage, reinforcing its position as a trusted global partner for parents and retailers alike.

Ontex H1 FY25 financial highlights

Ontex Group reported a revenue decline of 4% in the first half of 2025, totalling €880 million (USD 957 million). 

This drop was primarily driven by diminished demand for baby care products in Europe, where some customers also reduced inventory levels. 

The company’s adjusted EBITDA margin decreased by 2.2 percentage points to 9.8%, falling to €86 million (USD 93.5 million) from €110 million (USD 119.6 million) in 2024.

Operating profit was €43 million (USD 46.7 million), including €5 million (USD 5.44 million) in one-off restructuring expenses. 

Free cash flow was negative €40 million(USD 43.5 million) due to lower EBITDA, increased capital expenditures, and restructuring costs. 

Despite these challenges, Ontex’s net financial debt decreased from €612 million (USD 665.3 million) at the start of the year to €552 million (USD 600.2 million), primarily from proceeds of divestments.

For the full year 2025, Ontex anticipates a low single-digit revenue decline, with adjusted EBITDA projected between €200 million (USD 217.4 million) and €210 million (USD 228.3 million), down from previous growth forecasts. 

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