Juicy Chemistry unveils advanced natural skincare line

INDIA – Juicy Chemistry, an Indian Organic personal care brand, has launched Juicy Actives, a next-generation product line that merges natural ingredients with scientific innovation.

This new collection features three potent serums designed to enhance brightness, clarity, and radiance while remaining gentle enough for sensitive skin.

The 10% Vitamin C + EGCG Serum enhances skin brightness and protection, combining antioxidant-rich Vitamin C with EGCG from green tea, supported by Hyaluronic Acid and Pomegranate for deep hydration. 

The 2% Alpha Arbutin + D-Gallic Acid Serum effectively reduces dark spots and hyperpigmentation, utilizing Rice Extract and Liquorice to restore a more even complexion.

 The 5% Lactic Acid + Flower Acids Serum gently exfoliates and improves skin tone, enriched with Cica and Hyaluronic Acid for soothing hydration and renewal.

All three serums are certified by ECOCERT COSMOS Organic and are offered in two sizes: 10ml and 30ml.

Pritesh Asher, Co-Founder & CEO, Juicy Chemistry, stated, “Our new approach uses Biotechnology to extract, enhance, and deliver the most potent, skin-compatible forms of natural actives.”

“Crafted over 2.5 years of intensive R&D, these serums represent a powerful blend of Blue (Marine), Green (Plant), and White (Industrial) Biotechnology, setting a new benchmark in the clean beauty space.”

The products combine biotech innovation, organic standards, and skin-friendly actives to set a new standard in natural, high-performance skincare.

Juicy Chemistry was founded in 2014 by Pritesh and Megha Asher after discovering that many so-called “organic” products contained synthetic additives. 

Motivated by Megha’s struggle with sensitive skin due to PCOD, they set out to create genuinely 100% organic and natural skincare using raw, unrefined ingredients.

The brand specializes in 100% organic and natural skincare, haircare, and body care products. 

Their range includes face serums, facial oils, cleansers, scrubs, moisturizers, hair oils, shampoos, body butters, deodorants, and essential oils. 

They are known for their ECOCERT COSMOS Organic Certified formulations, ensuring clean, effective, and sustainable beauty solutions.

The ingredients used are responsibly sourced from certified organic farms, and the products are produced in solar-powered facilities to minimize carbon emissions.

In addition, Juicy Chemistry uses recyclable packaging, sources organic ingredients from certified suppliers, and maintains a plastic-positive initiative, recycling more plastic than it consumes through partnerships with environmental organizations.

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