Agraria partners with Monique Lhuillier to launch new home fragrance

USA – Agraria San Francisco, an American brand specializing in home fragrance products,  has teamed up with Monique Lhuillier,  a renowned fashion and lifestyle designer, to launch Tomato Oakmoss, an exclusive home fragrance. 

The collection is available as an air essence diffuser, scented candle, and air essence spray.⁠

Tomato Oakmoss is a rich, earthy fragrance that blends heirloom tomato vines, dewy oakmoss, and wild vetiver, complemented by hints of lemon zest, clove, and lavender to deliver a multi-dimensional scent experience. 

According to the brand, this fragrance draws inspiration from the gardens and natural landscapes that influence Monique Lhuillier’s design aesthetic.

The launch marks an expansion of the Monique Lhuillier x Agraria fragrance line, initially introduced in 2016, which now features a total of four scents.

Previously, they launched the collection with Citrus Lily, Dolce, and Limone.

Agraria CEO Jim Gentry described the collaboration as a celebration of artistry and nature, stating,  “Tomato Oakmoss reflects a shared passion for refined craftsmanship and the power of fragrance to elevate everyday living.”

In addition, the collection features elegantly designed packaging, including glass vessels with gold-accented details, and will be available in reed and flower diffusers, candles, and room sprays.

Tomato Oakmoss will debut globally this spring at high-end retailers such as Bergdorf Goodman and Bloomingdale’s, as well as through Monique Lhuillier’s flagship stores and online platforms. 

The launch underscores Agraria’s continued commitment to innovation in home fragrance, while reinforcing Lhuillier’s influence in translating couture sensibilities into everyday luxury.

Agraria San Francisco offers an elegant collection of home fragrance and bath products known for their botanical richness and timeless design. 

Their line includes signature air freshener and petite freshener diffusers, perfume candles, potpourri with refresher oils, bath and body care, and decorative scented tassels called TasselAire. 

Meanwhile,  H&M Beauty recently unveiled a limited-edition summer fragrance collection that embraces the growing trend of gourmand-inspired scents. 

This collection features three captivating fragrances: Sun-Kissed Caramel, Posh Pistachio, and Wild Strawberry, each designed to evoke the warmth and indulgence of summer. 

These scents are crafted with rich, edible notes that create a luxurious and inviting olfactory experience.

The collection features a variety of products, such as eaux de toilette (EDT), body perfume mists, hand creams, glow body oils, and body mists, all designed for layering to enhance the fragrance experience. 

Sign up to receive our email newsletters with the latest news updates and insights from Africa and the World HERE.