Daddy Ash Limited relaunches  its Vibe brand with new look

GHANA – Daddy Ash Limited, a Ghanaian distributor, wholesaler, and retailer of cosmetics, beauty, personal care, and household products, has revitalised the iconic Vibe skincare brand.

The retailer had relaunched it with a striking new look that preserves the trusted quality and affordability customers have long relied on. 

The updated lineup emphasizes exceptional value through generous product sizes and versatile options tailored for everyday skincare needs across all skin types. 

Vibe shower gels, for instance, come in oversized 1100ml bottles, surpassing the standard 1-litre competitors—infused with goat milk for gentle cleansing and nourishment, available in variants like Original Goat Milk, Goat Milk with Carrot for brighter skin, Goat Milk with Aloe Vera for soothing hydration, and Goat Milk with Honey for lasting moisture.​

Complementing these are lightweight body creams featuring Cocoa Butter for deep hydration, Vitamin C for a radiant glow, and Carrot for even tone, all designed to absorb quickly without greasiness, making them perfect for daily routines. 

Vibe’s deodorants and roll-ons provide reliable 48-hour protection with scents curated for women (Essence, Bouquet, Fresh, Grapefruit) and men (Extreme, Intense, Cool Rush, Original), ensuring fresh confidence all day long. 

Daddy Ash Limited offers a broad range of consumer products that span personal care, household essentials, and perfumery.

Their range includes skincare lotions, body sprays, and grooming products, as well as dishwashing liquids, laundry detergents, air fresheners, and multipurpose cleaners. They also produce fine fragrances and body mists, blending affordability with quality to serve both retail consumers and wholesale partners.

Meanwhile, Daddy Ash Limited recently partnered with Unilever to provide vital support to Asante Kotoko, enhancing player welfare and team performance.

The collaboration involves donating athlete-friendly Rexona deodorants to Asante Kotoko players and management, mirroring a similar initiative with rivals Hearts of Oak. 

Daddy Ash Limited, represented by Marketing Manager Robert Amamoo, played a pivotal role in facilitating these product deliveries at Kotoko’s Adako Jachie (AJ) training ground.

This partnership boosts player confidence by supplying products tailored for high-performance environments, helping the Porcupine Warriors maintain freshness and focus during training and matches.

Sign up to receive our email newsletters with the latest news updates and insights from Africa and the World HERE.