Symrise revolutionizes global health and beauty strategy with new care & wellness unit
Symrise positions Care & Wellness as a platform “to inspire the future of care” across multiple industries by linking scientific claims, lifestyle relevance and consumers’ pursuit of longer, healthier lives.
GERMANY – Symrise AG has created a new Care & Wellness Division within its Scent & Care segment to unify its beauty and health portfolio, aligning cosmetic ingredients, health actives and biotics in a single, integrated platform.
Symrise announced that the Care & Wellness Division is designed to address fast-growing global demand for products that support health, wellbeing and beauty in everyday life, spanning topical, ingestible and “inside‑out” beauty concepts.
The division consolidates expertise in cosmetic ingredients, health actives and biotics, incorporating capabilities gained through the 2025 acquisition of Probi to offer customers a fully integrated health and beauty portfolio.
Dr. Jean Yves Parisot, CEO of Symrise, stated, “By bringing together our capabilities in cosmetic ingredients and health solutions, we are delivering integrated innovations that help our customers shape the future of care, to support consumers pursuing healthier longevity.”
“This Division reinforces our commitment to scientific excellence, sustainable growth and long-term value creation.”
The company positions this step as a response to the consumer shift toward solutions that combine credible efficacy with sensorial experiences across topical applications, oral supplements and holistic routines.
Symrise frames Care & Wellness as a move away from category‑based offerings toward a “connected care” model that mirrors how consumers increasingly manage appearance, feeling and wellbeing as an integrated continuum.
Within the new structure, Symrise brings together five business units to unlock synergies, boost speed to market and intensify innovation across beauty, personal care, biotics, supplements and pet health.
This alignment is intended to create new opportunities for topical, ingestible and inside‑out beauty solutions grounded in efficacy, sensorial know‑how and scientific depth.
Symrise states that the division aims to bring “harmony” between advanced science and lived experience by translating research in areas such as skin health and the gut microbiome into everyday balance and holistic wellbeing solutions.
The focus is on products that combine measurable efficacy with rich sensorial profiles, enabling brands to embed science credibly into daily routines.
Leveraging the company’s global R&D network, manufacturing footprint and long‑standing customer partnerships, the division is expected to accelerate innovation pipelines that advance health, wellness and beauty worldwide.
Sign up to receive our email newsletters with the latest news updates and insights from Africa and the World HERE.
