Happi Planet bags USD 2M in seed funding round
Happy Planet aims to expand its presence in additional cities and increase its offline retail availability.
INDIA – Mumbai-based home care brand Happi Planet has successfully raised USD 2 million (INR 18 crore) in funding from Fireside Ventures and Prath Ventures.
The company distributes its products through direct-to-consumer channels, e-commerce marketplaces, and select physical retail stores.
With this fresh capital infusion, Happi Planet plans to expand its product portfolio, strengthen its team, and boost brand visibility while ensuring sustainable growth.
Primarily targeting urban households, the startup aims to broaden its presence across additional cities and increase offline retail availability.
The brand operates in a competitive market landscape, contending with established companies like Godrej Consumer Products, Hindustan Unilever, ITC, as well as emerging players such as Neynto, Beco, and The Better Home.
Founded in 2021 by Nimeet Dhokai and Mayank Gupta, Happi Planet specializes in non-toxic home cleaning products designed for modern households.
Its range includes toilet cleaners, kitchen sprays, dishwashing liquids, laundry liquids, surface cleaners, floor cleaners, and metal polishers, all formulated with biodegradable ingredients and packaged sustainably.
In early 2024, Happi Planet, a Mumbai-based home care brand known for its natural, chemical-free products crafted with high-quality plant-based ingredients, secured USD 1 million in funding from Fireside Ventures.
The startup intended to deploy the newly raised funds to boost its presence both offline and online.
In addition, capital was directed toward enhancing consumer awareness to drive faster growth.
According to a Research and Markets report, the Indian household cleaners market was valued at USD 10.35 billion in 2024 and is projected to reach USD36.31 billion by 2033, growing at a compound annual growth rate (CAGR) of 14.96% from 2025 onward.
In a similar move, Zanskar, a Gurugram-based pain-care and wellness brand founded by IIT Delhi classmates Anshul and Manu Mittal, has secured seed funding of ₹2.8 crore (USD 317,000) to expand its product offerings.
The funding round was led by Zeropearl VC, with participation from angel investors including Pawan Gupta (Fashinza), Amit Baid (10X Growth Ventures), and Nidhish Mundra (Oaktree Capital).
The startup plans to utilise the capital to expand its product portfolio, invest in research and development (R&D), and scale its digital marketing efforts.
It also aims to grow its offline retail presence alongside continued growth in the direct-to-consumer (D2C) segment.
Sign up to receive our email newsletters with the latest news updates and insights from Africa and the World HERE.
