Bath & Body Works names Veronique Gabai-Pinsky as Chief Brand & Product Officer
Gabai-Pinsky offers nearly three decades of experience in beauty, fragrance, fashion, and luxury sectors.
USA – Bath & Body Works has named Veronique Gabai-Pinsky as its first-ever chief brand and product officer, effective May 18, 2026.
This promotion from her advisory role, effective since November 2025, underscores the retailer’s push to elevate its personal care and home fragrance offerings amid market transformation.
Gabai-Pinsky will direct the brand, product, creative, and design teams, aiming to enhance consumer appeal, lead in fragrances, accelerate innovation, and refresh the brand identity.
She reports to CEO Daniel Heaf and integrates into the Executive Leadership Team.
The position supports Bath & Body Works’ efforts to modernize products and drive growth.
Heaf stated, “Since joining us as an adviser, Veronique has already made an impact, bringing renewed creativity and a strong instinct for how to connect authentically with today’s consumers.”
“As our first chief brand & product officer, she brings a powerful combination of deep product experience, fragrance expertise, brand building and a track record of translating consumer insight into compelling products and brands.”
Gabai-Pinsky recently launched her own brand, Veronique Gabai.
She previously led global operations as president of Vera Wang Group; spent 13 years at Estée Lauder Companies, including as global president of its fragrance division and independent skincare brands; and held key positions at Symrise, Guerlain, and L’Oréal.
Since late 2025, she advised Bath & Body Works on elevating brand and product experiences.
Gabai-Pinsky appreciated the appointment, stating, “Bath & Body Works has a unique ability to connect product, emotion and everyday feel-good rituals in a way very few brands can.”
“Having seen firsthand the strength of the team and the opportunity ahead, I’m excited and honoured to build on that momentum by elevating product innovation, deepening our storytelling and connection with consumers, and creating even more inspiring experiences that resonate with today’s consumer.”
Bath & Body Works Q4 FY25 financial highlight
Recently, Bath & Body Works achieved fourth-quarter net sales of USD 2.724 billion, a 2% decline from USD 2.788 billion in the prior year, yet it surpassed guidance on both sales and earnings per share.
Earnings per diluted share reached USD 1.99, with adjusted figures at USD 2.05 after excluding USD 15 million in pre-tax transformation costs; operating income stood at USD 599 million, adjusting to USD 614 million.
For the full year 2025, net sales dipped 0.2% to USD 7.291 billion from USD 7.307 billion, with earnings per diluted share at USD 3.11 and adjusted at USD 3.21, reflecting impacts from leadership transitions, asset sales, and transformations.
The company projects full-year 2026 net sales to fall 2.5% to 4.5% from 2025’s USD 7.291 billion, with earnings per diluted share between USD 3.00 and USD 3.25, adjusting to USD 2.40-USD 2.65 after accounting for an USD 88 million interchange fee settlement gain, bond redemption loss, and tax resolutions.
First-quarter 2026 anticipates net sales down 4% to 6% from USD 1.424 billion, with earnings per diluted share of USD 0.84-USD 0.90, adjusting to USD 0.24-USD 0.30.
Free cash flow is expected to be around USD 600 million.
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